Here are some common excuses for failure.
1. It was a terrible brief.
2. I need a better partner.
3. There wasn't enough money to do it properly.
4. The director didn't listen to me.
5. I was too busy on other projects.
6. I wasn't give enough time.
7. The client took out the best ideas.
Successful solutions are often made by people rebelling against bad briefs.
Don't look for the next opportunity. The one you have in hand is the opportunity.
When it can't be done,do it. If you don't do it,it doesn't exist.
